cITY OF dALLAS: office of ENVIRONMENTAL quality & sustainability
Web Developer & Social Media Manager
The Office of Environmental Quality is committed to protecting and improving the environment by leading and guiding the City of Dallas in our efforts on environmental compliance, pollution prevention and continual improvement.
sAVEdALLASwATER.com
Web Developer
• Responsible for designing, coding, and modifying Save Dallas Water’s website, from layout to function based on the client’s specifications.
• Created a visually appealing site that features user-friendly design & clear navigation.
• Developing and executing brand strategies for various social media ads based on client needs. Including analytics tools from social media software.
• Budgeting, authorizing, and creating original content (one of my videos for the city went viral with over 3,000 views in an hour).
• Writing Articles for our website blog
sOCIAL MEDIA
Save Dallas Water updates are typically 3 posts times a day on the social media platforms Facebook, Instagram, and Twitter.
Posts include information about the City of Dallas’s free water saving programs, water saving tips, upcoming workshops, local news, and events.
Hootsuite, Mailchimp, Trello, Google Analytics, and Zoho Social to post on multiple platforms and create a content calendar.
Overseeing the editorial calendar and planning the specific content for products
Partnering with outside vendors and manage these agency relationships
Leading the development of the go-to market plan
Analyzing KPIs and results of campaign
Bringing content trends to the forefront for digital and traditional avenues
Writing engaging content for deliverables like direct mail, email blasts, landing pages and microsites.
Documenting events in real time with photos and video
Video editing & Photoshop
Copy Writing
Microsoft Office & Adobe Suite